Character & mascot design

Give your brand someone to be.

A logo tells people who you are. A character shows them. We design mascots and characters with a real personality, a visual system and enough range to show up in your posts, campaigns, packaging and website.

What we make

Characters, in practice.

  • Brand mascots
  • Original characters
  • Expression sheets
  • Poses
  • Mascot guidelines
  • Sticker packs
  • Character-led campaigns
  • Brand mascots

    A recurring face that fits your product, your audience and your tone.

  • Original characters

    Characters for apps, games, stories, merch and creators.

  • Expressions & poses

    Happy, confused, proud, sorry. The range your character needs to actually communicate.

  • Character systems

    Rules for proportions, colors and style, so every new drawing still looks like the same character.

  • Mascot guidelines

    A simple guide your team, or any designer, can follow.

  • Social & campaign assets

    Stickers, post templates and campaign visuals starring your character.

A mascot isn't a drawing. It's a brand asset.

One illustration looks nice once. A character system keeps paying off: every post, promo and page gets easier to make and easier to recognize.

Packages

Pick a starting point.

Every project is priced on its own. Send a short brief and you'll get a fixed quote before we begin.

01

Mascot Starter

A single mascot with a clear personality. For brands that need a face, fast.

  • One original mascot or character
  • A starter set of expressions
  • Key poses for everyday use
  • Final files for social, web and print
Ask about Mascot Starter
02

Character System

Your character, ready to work across content, campaigns and your website.

  • Everything in Mascot Starter
  • A full expression sheet
  • A pose library for content and campaigns
  • Color, proportion and style rules
  • Simple mascot guidelines
Ask about Character System
03

Mascot Universe

A whole character world, with a supporting cast and formats for storytelling.

  • Everything in Character System
  • Supporting characters or variations
  • Scenes and story formats
  • Social media mascot assets
  • Sticker pack
Ask about Mascot Universe

Questions about characters

Who owns the character?

Once the project is paid in full, the character is yours to use for your brand. The exact usage rights are written in your quote.

Can you redesign our existing mascot?

Yes. We can refresh an existing character or build a full system around it, keeping what people already recognize.

Ready to meet your character?

Tell us what you're making. We'll reply with honest thoughts, a rough scope and a quote.